Typographic System: Print (Covers)


Jasper Stephenson, 2012


digital print


After team-based analysis of existing publishing systems, students individually built a publication system across web and print. They concentrated first on structure and reading pragmatics—focusing on grid and typographic hierarchy development—then put their decisions to the test. In the final phase, aesthetic systems, they put their final decisions to work by designing select components (i.e. 'homepage' and feature article opener) that “prove the system” in print and on screen.

> first semester junior <

Typographic System: Print (TOC spread)


Jasper Stephenson, 2012


> first semester junior <

Typographic System: Print (Feature spread)


Jasper Stephenson, 2012


> first semester junior <

Typographic System: Print (Feature spread)


Jasper Stephenson, 2012


> first semester junior <

Typographic System: Print (spread)


Jasper Stephenson, 2012


> first semester junior <

Typographic System: Taxonomy for National Geographic


Megan Crabtree + Mikayla Craig + Morgan Moore, 2012


Prior to designing their own web and print publication system, students worked in team to conduct a thorough analysis of several existing text-dominate publications. We asked them to create a taxonomy of the parts in the publication and website, and design a schematic layout to illustrate the relationships.

> first semester junior <

Typographic System: Taxonomy for GQ


Jonathan Boffa + Aaron Picart + Taliessin Schuszler, 2012



> first semester junior <

Typographic System: Taxonomy for Rollingstone


Leah Haile + Stephanie Huston + Alexandra Place, 2012


> first semester junior <

Typographic System: Comparative Analysis of GQ


Mary Ward Boerner + Amy Kosloske + Rachael McCarthy, 2012


In addition to designing a taxonomy of parts, we asked students to create a comparative analysis that visually maps, describes and compares the similarities and differences between the print and web versions of their publication. Here, students compare GQ's 'home page' to its print cover.

> first semester junior <

Typographic System: Comparative Analysis of GQ


Mary Ward Boerner + Amy Kosloske + Rachael McCarthy, 2012


Comparing site map to table of contents

> first semester junior <

Typographic System: Comparative Analysis of GQ


Mary Ward Boerner + Amy Kosloske + Rachael McCarthy, 2012


Comparing web-based article to print article.

> first semester junior <

Typographic System: Comparative Analysis of GQ


Mary Ward Boerner + Amy Kosloske + Rachael McCarthy, 2012


> first semester junior <

Typographic System: Comparative Analysis of GQ


Mary Ward Boerner + Amy Kosloske + Rachael McCarthy, 2012


Comparing web-based advertising to print special promotion.

> first semester junior <

Typographic System: Comparative Analysis of GQ


Mary Ward Boerner + Amy Kosloske + Rachael McCarthy, 2012


Comparing feature articles in print to web.

> first semester junior <

Speculative Reading Experience: Emergency Instructions + e-tattoos


Maria Boehling + Alyssa Happell + Stephanie Huston + Rachael McCarthy + Jasper Stephenson


How can typography enhance or improve a technologically-assisted reading experience? How might we access and interact with information in the near future?

For this 2-week charette, teams of students researched, proposed and created visual prototypes for a new technologically-assisted reading experience. The new reading experience must be grounded in an existing, real-world scenario (a specific group of people, in a specific context, doing a specific task). The team's proposal was framed around a real technological advancement or innovation (material or digital) that is currently being developed, or one that has been recently developed and discussed in the media.

Students conducted literature-
based and observational research that they presented alongside the prototype proposal.

> first semester junior <

Speculative Reading Experience: Emergency Instructions + e-tattoos


Maria Boehling + Alyssa Happell + Stephanie Huston + Rachael McCarthy + Jasper Stephenson


> first semester junior <

Speculative Reading Experience: Emergency Instructions + e-tattoos


Maria Boehling + Alyssa Happell + Stephanie Huston + Rachael McCarthy + Jasper Stephenson


> first semester junior <

Speculative Reading Experience: Emergency Instructions + e-tattoos


Maria Boehling + Alyssa Happell + Stephanie Huston + Rachael McCarthy + Jasper Stephenson


Documentation of initial research into technological trends and observations of reading activity.

> first semester junior <

Speculative Reading Experience: Emergency Instructions + e-tattoos


Maria Boehling + Alyssa Happell + Stephanie Huston + Rachael McCarthy + Jasper Stephenson


Diagram explaining how the group collaboratively narrowed their ideas and their focus.

> first semester junior <

Speculative Reading Experience: Emergency Instructions + e-tattoos


Maria Boehling + Alyssa Happell + Stephanie Huston + Rachael McCarthy + Jasper Stephenson


Literature map showing what articles contributed to the outcome and where they fit within the group's area of interest.

> first semester junior <

Speculative Reading Experience: Emergency Instructions + e-tattoos


Maria Boehling + Alyssa Happell + Stephanie Huston + Rachael McCarthy + Jasper Stephenson


Students used the AEIOU research method to structure their observational research and documentation.

> first semester junior <